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Web Survey Bibliography

Title The Web Experiment Method: Advantages, Disadvantages, and Solutions
Year 2000
Access date 27.05.2004
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Abstract Reips reviews methodological issues in Internet research. Reips reverses the definition of validity given by Krantz and Dalal, arguing that one should be more skeptical of traditional laboratory research than of Web-based research, because of certain problems of traditional research. For instance, because large and diverse samples are obtained from the Web, one can separately analyze a research question in each demographic sub-sample, to ensure that conclusions that are found with 19-year-old college students also hold in other demographic groups. The chapter reviews pros and cons of Web research, concluding that advantages of Internet research outweigh the disadvantages. Reips also describes techniques to deal with potential problems, illustrating certain issues with data from his Web Experimental Psychology Lab, URL [http://www.genpsylab.unizh.ch]. This site, first established at Tuebingen, is now in Zurich. The site contains a number of Web experiments, an archive of past experiments, and commentaries on the Web experiment method.
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Year of publication2000
Bibliographic typeBook section
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Web survey bibliography - 2000 (46)